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Created by Jon Davey
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Social networking and media credibility
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Social networking and media credibility is where we are heading. There appears to be more Twitter coaches than Life Coaches at this point of evolution and it’s amazing how many experts are claiming to have the secret formula, even though probably 1% of those creating noise have actually made a bob or two at this new game!
A few weeks ago I received an email from a PA to an online marketing expert who had written for this paper and that and would we be interested in him presenting at an event we were hosting. A two minute check of his new website told us he could talk the talk but was not applying the walk to his own world! The reality is that you really need to try things for yourself as the more energy you put into something the more likely you are to get something back out of it... check out Newton’s Three Laws of Motion, he was on the money! If you enjoy a particular environment you are likely to stick around longer, spend more time on the site, add more comments, articles, etc. And this will lead to you becoming known and, if done with a giving attitude, respected in the online community. First job is how to navigate a particular community. For those of us who enjoy exploring new worlds it doesn’t take long to get the rhythm but if you prefer talking to real people than computers, you may need a little help from a friend. Ask around or talk to us, we are planning on running 2 hour seminars on the different online communities, working with people who have spent some time in the relevant environments and have some credibility in the space. We are starting with an introduction to using online tools by giving away FREE web space on our site and then teaching you how to make the most of it... visit www.smetraining.co.uk In May we promoted our Online Marketing Magic II (OMM) event by turning 44 of our sites into OMM branded websites with the aim to increase the traffic flow to the target site. We had a 255% increase in traffic for the month of May! Check out our latest OMM event on the 22nd July, it’s FREE! Into July and we are just finalising our new Social Media Template which provides you with the perfect online marketing tool to increase the flow of traffic to the worlds that are important to you. To mark its inauguration we have turned 20 websites into the new format and this evening, 8th July 2009, 2695 days after we launched our first community email newsletter, we are moving to the next generation. The sites concerned, in June, had over 50,000 page views. There had been a total of 832 stories published on the various sites (since they were created) resulting in an average of 61 pages viewed per news story published. If the people who viewed the 50,000 pages last month enjoy the new format and they travel more then we should see an increase in the pages visited and hopefully and increase in traffic as people say, “Check out this absolutely fabulous idea!!!” in a viral type way... let’s see what happens... and we can start by you telling a friend about this page and reviewing our latest video down the right! We have oodles of examples of how we have tried this and that online marketing technique and appraised the results... we should probably go dig them all out and write a book! In the meantime, enjoy what we kick out and when you are ready to find out more, call Jon on 01753 852904. Thank you. |
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